Unparalleled design and high quality materials combined with the iconic brand The Simpsons
Tempe, AZ – State Bicycle Co. http://www.statebicycle.com – known for producing high quality bikes and well thought out aesthetics announces a partnership with Twentieth Century Fox Consumer Products (FCP) and The Simpsons.
This March sees the launch of The Simpsons inspired product range. The range consists of three limited edition collections of complete bikes and frame sets featuring one of the three iconic designs; the Bart & Crossbone, the Springfield Character Wrap, and the Color Block. Each collection has its own line of apparel to match which consists of a cycling bib, jersey, socks, and cap. In addition, limited edition jerseys featuring iconic characters such as Otto Mann and Itchy & Scratchy will be offered later this year, as well as accessory collections inspired by Homer’s favorite snack which range from saddles to bottles and backpacks.
“We could not be more excited to partner with The Simpsons brand. The TV show has been part of popular culture for so long and we feel the partnership will have emotional value to our customers,” says Mehdi Farsi, co-founder of State Bicycles. “We look forward to rolling out the line and celebrating the collection worldwide with both the core fans and the cycling culture.”
Sandra Vauthier-Cellier, SVP Fox Consumer Products EMEA added, “We are delighted to partner with State Bicycle Co on this stylish urban cycling collection. The unique designs are a mix of both subtle and direct references from The Simpsons, making the eye catching and contemporary product range ideal for both fans and cyclists alike”.
Bikes Available in Styles:
- Color Block
- Springfield Character Wrap
- Bart & Crossbone
- The Simpsons limited edition complete bikes – $499
- Frame Sets – $199.99
- Apparel – Jerseys $69.99, Socks $12.99, Caps $14.99, Bibs $59.99
Availability: March 2017 through Statebicycle.com, statebicycle.co.uk and State Dealers.
About State Bicycle Co:
A global bicycle manufacturer, distributer and retailer based in Tempe, AZ. Since State Bicycle Co.’s launch in 2009, it has become a leader in urban cycling. Backed by more than 10 years of industry expertise and business success State Bicycle Co. continues to grow the customer base by introducing quality bikes, well thought out geometry and well spec’d components at a honest price. State Bicycle Co. has a history of working with great brands such as The Hundreds, Wu-Tang Clan, Budweiser and Uber and continues to bring a quality product at an honest price to the urban bike culture. www.statebicycle.com – @statebicycleco
ABOUT THE SIMPSONS:
The longest-running scripted show in television history, THE SIMPSONS exploded into a cultural phenomenon in 1990 and has remained one of the most groundbreaking and innovative entertainment franchises, recognizable throughout the world. Currently airing its record-annihilating 28th season, THE SIMPSONS has won 32 Emmy Awards, 34 Annie Awards, a 2017 People’s Choice Award, was the first animated series to win a Peabody Award, and was nominated for an Academy Award in 2012 for the theatrical short “The Longest Daycare.” The Simpsons Movie was a hit feature film, their mega-attraction The Simpsons Ride at Universal Studios has received historic expansion updates with the addition of ‘Springfield’ and the show was honored with a Star on The Hollywood Walk of Fame in 2000. It has been named the “Best Show of the 20th Century” by Time Magazine, called the “Greatest American Sitcom” by Entertainment Weekly in 2013, and declared “The Best TV Show Ever” in 2016 by Vulture.com.
THE SIMPSONS is a Gracie Films Production in association with 20th Century Fox Television. James L. Brooks, Matt Groening, and Al Jean are the Executive Producers. The Gracie Films Worldwide Brand Division develops and produces the licensed content for the series.
About Twentieth Century Fox Consumer Products:
20th Century Fox Consumer Products licenses and markets properties worldwide on behalf of 20th Century Fox Film, 20th Century Fox Television and FX Networks, as well as third party lines. The division is aligned with 20th Century Fox Television, the flagship studio leading the industry in supplying award-winning and blockbuster primetime television programming and entertainment content and 20th Century Fox Film, one of the world’s largest producers and distributors of motion pictures throughout the world.